Can Neuro Coaching Change Unconscious Bias? Help me find out in 2024!

Are you passionate about making meaningful changes in the workplace and society at large? Do you believe that understanding and altering our unconscious biases can pave the way for a more inclusive world? I'm on a mission to explore this through my Masters research project titled, "Can Neuro Coaching change unconscious bias?"

My journey into the realm of coaching and personal development began as a teenager. At 14, I was introduced to a personal development method focused on empowerment within a larger social change context. It was here that I learned about allyship and the importance of actively working to end systemic inequalities and the limits that social identities placed on our relationships with others.  The approach was ahead of its time, at no time did I experience guilt about having inadvertently absorbed bias as an outcome of growing up in a biased culture.  The focus was completely on learning and change. This early experience taught me the personal element of social change.

Now, with 17 years of professional coaching and 12 years of training coaches under my belt, I find myself coming full circle. My MA research project in Neuro Coaching seeks to harness the power of coaching to achieve the same purpose: help individuals to change an unconscious bias of their choice.  Through a coaching approach, participants will not be required to re-live the past to create a change.  On top of that,  this in an evidence-based research project.   Participants will be using the 5 min online test of bias for before and after measurements of any change.

This is where you come in.

I am seeking professionals, D&I advocates, HR leaders, managers, and anyone motivated to become a better ally by confronting and transforming their unconscious biases. Over the next three months, your participation could help pave the way for meaningful change in how we approach unconscious bias.

Are you interested in learning more? 

Your experience, and your willingness to explore if coaching can create a measurable difference to one unconscious bias (of your choice) will contribute to a broader understanding of how we can collectively make a difference.

Many research studies have concluded that awareness training does not make a difference.  Yet, organisations continue to invest in this. Help me discover if there is something that we can do that really will make a difference.

Intrigued? Watch the video on how you can be part of this exciting research project, or just find out the outcome of the research.

About the Author

I am a qualified Coach (ICF PCC level) with over 17 years of professional experience as a Coach working in both organisational and personal development. I am also a Coach Trainer, the only person able to deliver the practical units of the Master of Arts Neuro Coaching in Australia.